Vivo S20 Commercial (2024)
Role: Character Designer & Visual Style Lead
Collaboration with Flatwhite Motion Studio

This commercial features renowned Chinese tennis player Qinwen Zheng. I led character design and established the visual style, drawing inspiration from her fierce charisma—reminiscent of Mulan. To meet the tight timeline, I created a clean, minimal style that animated smoothly while staying impactful. The gold and warm orange palette adds elegance, energy, and positivity throughout the film.

Some selected styleframes